Top 5 Investing and Financial Management Apps in South America: Q1 2023 Performance

The top 5 investing and financial management applications in South America showed varying levels of performance throughout Q1 2023. Below, we delve into the weekly trends in downloads and active users for these apps, based on data from Sensor Tower.

IQ Option – Trading Platform started the quarter strong with weekly downloads peaking at 159K in the first week of January. However, a downward trend followed, with downloads dropping to around 57K by the week of March 20. Similarly, weekly active users saw a decline from 1.2M in early January to approximately 860K by the end of March.

Pix Trade had a significant peak in downloads at the beginning of January, reaching 267K. This number gradually decreased, bottoming out at around 42K by mid-March. Active users also followed a similar declining trend, from a high of 351K in early January to around 115K by the end of March.

Binance: Buy Bitcoin & Crypto experienced a steady number of weekly downloads, ranging between 61K and 95K throughout the quarter. The app’s active users showed a more dynamic pattern, starting at 613K in late December and peaking at nearly 800K in mid-March, before slightly declining to around 750K by the end of the quarter.

Olymp Trade - trading online saw a notable decrease in weekly downloads, from 96K in late January to just under 12K by the end of March. Active users also declined, starting at 336K in late December and dropping to 161K by the end of March.

NU Trade showed a varied trend in downloads, peaking at around 120K in late December, then fluctuating throughout the quarter before ending at 32K in late March. Active users demonstrated a similar pattern, with numbers ranging from 712K in late December to a peak of 752K in mid-March, and then reducing to 644K by the end of the quarter.

For more detailed insights and further data, visit Sensor Tower.